The AAP & The Normandy Landings

Another book that I was reminded of was  Crossing The Chasm by Geoffrey Moore. In the book Moore describes the second stage in the life of a successful product. It is analogous to establishing a beach head in a military operation

Arguably one of the biggest and riskiest military operations of all times was the allied invasion of Europe in WWII. The strategy rested on first establishing a beachhead in Normandy, where the opposition could be expected to be the weakest, consolidating the beachhead and then breaking out.

The urban youth, particularly the middle class, is the AAP's Normandy.